BetFred is a bookmaker named after one of its founders; Fred Done. The company was founded in Salford, England back in 1967 – long before the advent of online betting. The company still has a strong offline presence, with over 1,350 betting shops. BetFred has two gambling licenses: one from the UK Gaming Commission and one from the Government of Gibraltar.

Unsurprisingly, BetFred focuses on sporting events (including horse races and greyhound races), but you can also bet on other events here, including TV-shows, awards and political elections.

Odds are available for many different sports at BetFred, but the depth of markets isn’t quite a comprehensive as what we find at the really big sports betting sites, e.g. BetVictor.

All the regular bets are available at BetFred, plus novel bets such as the number of corners (association football).


If your first sports bet is at least £10, you will receive a £30 free bet as a welcome gift from BetFred. For more information about terms and conditions, visit BetFred.

Live betting & Live Streaming

BetFred offers live betting in a separate section of the site. This section is very easy to navigate, so you can quickly find something to bet on. Regrettably, the live section is a bit lacking in information about the events. While this helps to keep the live section uncluttered, it also means that you must go elsewhere to find out what the score is and other vital information about the events for which live betting is available. Not a big problem if you are following the event live of course, as many live bettors do. BetFred has quite recently added live streaming to their offer, so you can follow the events at the BetFred site.

Examples of sports where BetFred has a reasonably good live coverage are association football, basketball and tennis. Greyhound racing is streamed from all BAGS and RPGTV tracks, and horse racing from around the globe. If you want to watch UK & Irish Racing live, you must place a bet of at least £1 first.

Mobile betting

BetFred has a mobile app for mobile betting.

Betting on virtual events

betfred logoBetFred offers odds for betting on virtual association football matches, virtual horse races, virtual greyhound races, virtual speedway racing and virtual motor racing. The outcome of the virtual events are determined by a random number generator.

Support & Transactions

Sports Betting Customer Service

Phone support inside the UK: 0800 028 7747

Phone support for the rest of the world: +44 (0) 01925 285032

Email address:

Other customer service

Betfred Poker Support:

Betfred Casino Support:

Betfred Games Support:

Betfred Bingo Support:

Examples of accepted transaction methods

Bank Wire

Make an offline deposit in a BetFred Betting Shop

Other gambling types at BetFred

In addition to odds, BetFred have sections for Casino, Games, Live Casino, Slots, Lotto, Bingo, and Poker.

  • BetFred Casino has casino games from Playtech.
  • BetFred Games has casino games from many different game developers, including IGT and Ash Gaming.
  • BetFred Slots is just an easy gateway to the slots offered in BetFred Games.
  • BetFred Lotto lets you wager on famous lotteries such as Daily Million, NY Lotto, Numbers 49s, Canadian Lottery, and many more. There are also quite a few scratch cards to be found here.
  • BetFred Live Casino offers Blackjack, Baccarat, Roulette, and Hold’em Casino Poker. Play from mobile devices is possible.
  • BetFred Bingo is filled with bingo rooms and side game. Mobile play is possible. There is a well-filled bingo chat. Examples of popular bingo rooms are BetFred Bunker Room, Wild West Saloon Room, Disco Room, and Speed Bingo.
  • BetFred Poker is a part of the poker network iPoker. Mobile poker is available.